Joseph A. Adudu Publisher/Chief Editor, African Drum Magazine Congratulate Commissioner For Information Plateau State, Hon. Musa Ashoms
appointment as Commissioner, Ministry for Information and Communication Plateau State.
This is one of the most
delicate and sensitive ministries, also believed to be the fundamental platform
for any reasonable government to tailor its agenda and programmes to the
people.
The main reason for the
ministry of information (to the best of my understanding) is to influence
government policies. Therefore, its commissioner should be capable of
demonstrating one of the underlying purposes of public relations, which is
preventing negative information against the government.
In this regard, you must
evolve mechanisms ranging from public enlightenment and persuasive
communication to building a mutually beneficial relationship between government
and the people.
DON'T develop the habit of
intimidation as a way of achieving your aims otherwise, you would spend most of
your time fighting perceived enemies of government and by so doing, end up
creating real enemies rather than making friends and the government would
suffer for it.
Consequently, I urge you to
apply diplomacy and high level of understanding to enable you engage in timely
gathering and communication of information on government policies, programmes
and activities towards building an enlightened citizenry and create a feedback
mechanism that would be beneficial to both the government and the people.
You should also develop an
observant mind; a gift of application which rejects being diverted by pleasure
of frivolous amusement.
You must be resourceful, a
good listener, courteous and objective. Above all, you must be calculative and
posses enough self control to resist the longing to speak before you organize
your thought.
I pray that Almighty God
grants you all that you need to succeed in this assignment, hoping that it also
serves as a springboard to higher responsibility.
Congratulations once again.
Joseph A. Adudu
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